Bet365 Privacy Policy

This Privacy Policy sets out how Bet365 manages the collection, use, processing, protection, storage, disclosure, and deletion of personal information of users in India. It applies to all online services, including casino and sportsbook products, where this document is displayed or referenced. Personal data is collected and processed only for lawful purposes and on the basis of explicit consent or other valid legal grounds. By using the services and providing information, users agree to this Privacy Policy and the handling of their data as described here.

Privacy and Data Protection

Bet365 aims to protect the privacy, security, and confidentiality of personal data of users in India in line with applicable laws, such as the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and relevant data protection principles.

Types of personal information collected

The platform may collect and process the following categories of information:

  • Identification details: full name, date of birth, gender, nationality, PAN or other KYC documents as permitted by law
  • Contact details: residential address, email address, mobile number, alternative contact details
  • Account data: username, encrypted password, security questions and answers, account preferences, responsible gaming settings
  • Financial and transactional data: payment method details, partial card data where applicable, bank information supplied for deposits or withdrawals, transaction history, betting history, winnings and losses
  • Technical and usage data: IP address, device identifiers, browser type, operating system, access times, application version, pages visited, clickstream data, log files
  • Verification and compliance data: identity verification records, address verification records, documents submitted for KYC or source of funds, records of checks conducted for fraud prevention and anti-money laundering
  • Communication data: records of emails, chats, telephone calls, and messages sent to or from customer support, including call recordings where legally permitted

Purpose of data collection and processing

Personal data is collected and used for lawful purposes such as:

  • Creating, operating, and maintaining user accounts
  • Providing and managing access to online betting and casino services
  • Processing deposits, withdrawals, and other payment transactions
  • Performing identity verification, age checks, KYC, and anti-money laundering screening in line with regulatory expectations
  • Monitoring and managing responsible gaming tools and self-exclusion requests
  • Detecting, investigating, and preventing fraud, abuse, and suspicious activities
  • Complying with legal obligations, regulatory requirements, and law enforcement requests
  • Improving service quality, website and app performance, and user experience
  • Handling user queries, complaints, and customer support interactions

Data is processed only where there is a valid legal basis, such as consent, performance of a contract, legitimate interests that do not override user rights, or compliance with legal duties.

Security measures and safeguards

Bet365 applies a combination of technical and organisational safeguards to protect personal information from unauthorised access, loss, misuse, alteration, or disclosure. These measures may include:

  • Encryption of data in transit and at rest, where appropriate
  • Strict access controls, role-based permissions, and authentication procedures
  • Secure data centres and controlled physical access to infrastructure
  • Firewalls, intrusion detection, and regular security monitoring
  • Data minimisation and retention controls aligned with legal and operational requirements
  • Staff training, confidentiality obligations, and background checks where appropriate
  • Regular review of security practices and incident response procedures

Even though no system can guarantee absolute security, Bet365 takes reasonable and appropriate steps to safeguard user information in line with industry standards and applicable Indian requirements.

User rights under India data protection principles

Users in India have the following rights in relation to their personal information, subject to legal limitations:

  • Right to access: to request confirmation whether personal data is held and to receive a summary of such information in a reasonable time frame
  • Right to correction: to request rectification or updating of inaccurate or incomplete personal data
  • Right to deletion: to request deletion or anonymisation of personal information where it is no longer necessary for the purposes collected or where consent is withdrawn, subject to retention obligations
  • Right to withdraw consent: to withdraw consent for processing activities that are based solely on consent, without affecting the lawfulness of processing carried out before withdrawal
  • Right to restrict or object: to object to or request restrictions on certain types of processing, such as direct marketing, in line with law

Requests to exercise these rights can be made through the contact channels provided in the account area or in this document. Bet365 may request reasonable information to verify identity before acting on such requests and may retain certain records to comply with legal, regulatory, or dispute resolution obligations.

Use of Collected Information

Personal information is used to deliver, maintain, and improve online betting and gaming services for users in India, as well as to meet legal and regulatory obligations.

Core operational use

Personal and account data is processed for:

  • Account creation, authentication, and ongoing account management
  • Processing of deposits, withdrawals, refunds, and other financial transactions
  • Managing bet placement, settlement of wagers, and crediting of winnings
  • Providing access to games, events, promotions, and related services permitted by law
  • Offering responsible gaming features such as limits, time-outs, and self-exclusion

Service optimisation and analytics

Technical and usage information may be used to:

  • Monitor performance of websites, apps, and platforms
  • Analyse user behaviour in aggregate form to improve layout, navigation, and functionality
  • Diagnose technical problems and maintain system stability
  • Conduct internal reporting, statistics, and modelling to optimise products and risk management

Any analytics is performed in a way that aims to avoid identification of individuals where possible, or uses pseudonymisation and access controls.

Marketing communications

Subject to consent and local legal requirements, contact details and usage information may be used to:

  • Send service-related notices, account alerts, and transaction confirmations
  • Provide information on permitted offers, features, or updates relevant to user interests

Users may manage preferences for promotional communication through account settings or by using the unsubscribe options provided. Even if marketing preferences are updated, the platform may still send essential service or legal notices.

Regulatory compliance and risk management

Bet365 is required to process certain data to:

  • Conduct identity verification, age checks, and KYC procedures
  • Perform anti-money laundering, counter-terrorist financing, and fraud prevention checks
  • Comply with record-keeping requirements under financial and gaming regulations where applicable
  • Respond to lawful requests from regulators, courts, or law enforcement agencies

All processing activities are undertaken based on lawful grounds, documented purposes, and internal controls, so that personal information is not used in a manner incompatible with the reasons for which it was obtained.

Access to Information

Users have the ability to access, review, and update personal information held in their account, subject to verification and legal conditions under Indian data protection rules.

Access and correction procedures

  • Most core account details, such as contact information and preferences, can be viewed and edited directly in the account profile section after secure login.
  • For information that cannot be edited directly, or if a user believes stored data is inaccurate or incomplete, a written request can be submitted through customer support channels or designated data protection contacts.
  • Bet365 may ask for additional documentation, such as identity proof or address proof, to confirm the requester is the account holder before providing access or making changes.

Data modification and removal

Users may request:

  • Update or correction of inaccurate personal details
  • Addition of clarifications where information is incomplete
  • Deletion or anonymisation of data that is no longer required for the purpose of collection or where legal obligations to retain data no longer apply

In some cases, Bet365 may be unable to fully delete data due to:

  • Legal or regulatory retention duties
  • Requirements related to dispute resolution, chargebacks, or investigations
  • Anti-money laundering or financial record-keeping obligations

Users will be informed where full deletion is not possible, and data will be restricted to minimum necessary use.

Consent for security and verification checks

By creating an account and using online services, users consent to:

  • Security, identity, and age verification checks to validate eligibility and prevent unauthorised access
  • Screening for fraud, money laundering, or other prohibited activities in accordance with legal and regulatory frameworks
  • Use of reliable third-party verification providers and databases, where lawful, to confirm information provided

These checks are conducted to protect users, safeguard the platform, and comply with applicable Indian and international standards.

Processing of payment data through third parties

Payment transactions are often handled through licensed banks, card schemes, payment gateways, and other regulated electronic payment service providers.

  • When a user initiates a deposit or withdrawal, relevant data such as name, partial card details, account number, IFSC code, transaction amount, and related references may be shared with such providers for processing.
  • Third-party payment processors are required to apply appropriate security measures and to use personal information only for processing the transaction or related compliance checks.
  • Bet365 does not store full payment card details where this is not necessary and makes use of tokenisation or masking where possible.

Use of the payment features on the platform constitutes consent for the transfer and processing of payment data in this manner, subject to applicable laws and this Privacy Policy.

Protection of Children’s Privacy

Bet365 is committed to preventing access to its online betting and casino services by minors and to protecting the privacy of children in India.

Age restriction and eligibility

  • The website, mobile applications, and services are intended only for users who are at least 18 years old or older if local law requires a higher age.
  • Registration, account creation, deposits, wagers, and use of real-money services are strictly restricted to adults.
  • During registration and at various points of interaction, users may be asked to confirm their age and provide proof of identity.

Verification of age

  • The operator relies on information provided by the user at the time of registration and during ongoing use.
  • In certain situations, Bet365 may request official documents such as PAN card, Aadhaar card, passport, voter ID, or driving licence to verify age and identity, as permitted by law.
  • If age verification cannot be completed to a satisfactory standard, the account may be suspended or closed, and any access to services may be restricted.

Handling of accounts of minors

  • If it is discovered or there is reasonable belief that an account has been created or used by an individual under 18, the account will be closed or suspended.
  • Any personal information related to the minor will be processed only as necessary to resolve the situation, meet legal duties, and then deleted or anonymised as far as allowed by law.

Procedure for parents or guardians

Parents or legal guardians who believe that a child under 18 has provided personal information or opened an account may:

  • Contact customer support or the designated privacy contact, providing sufficient details to locate the account
  • Provide evidence of guardianship or relationship if requested for verification purposes

Upon verification, Bet365 will:

  • Close or suspend any identified account held by a minor
  • Arrange for deletion or anonymisation of related personal data, subject to any legal obligation to retain certain records for regulatory investigation or anti-fraud purposes

These steps are designed to support responsible gaming practices and to ensure that minors are not targeted or allowed to participate in gambling services.

International Data Transfers

As part of providing online services, personal information of users in India may be transferred to, stored in, or processed in countries outside India.

Scope of cross-border transfers

Data transfers may occur when:

  • Infrastructure, servers, or data centres are hosted in other jurisdictions
  • Group companies, affiliates, or service providers located abroad provide support, analytics, customer care, fraud prevention, or technical services
  • International payment processors, card schemes, or banks handle financial transactions

These countries may have data protection laws that differ from those in India. Reasonable steps are taken so that an appropriate level of protection is provided for personal data, in line with contractual safeguards and industry practices.

Consent to cross-border processing

By registering an account, using the platform, or providing personal information, users consent to:

  • Transfer of their data outside India as required for service delivery, support, or regulatory purposes
  • Processing and storage of data in foreign jurisdictions by trusted partners, vendors, and affiliates acting under contractual obligations

Wherever information is transferred, Bet365 requires that recipients:

  • Use the data solely for defined and lawful purposes
  • Maintain confidentiality and security standards consistent with this Privacy Policy
  • Implement suitable technical and organisational measures to protect personal information against unauthorised or unlawful processing, loss, or damage

Data transfers are limited to what is necessary to operate services, manage risks, comply with law, and meet contractual commitments.

Use of Cookies

Cookies are small text files that are placed on a device when a user visits online websites or uses mobile applications. They help store certain information about browsing activity and preferences and support operation and analysis of services.

Types of cookies and similar technologies

Bet365 may use:

  • Strictly necessary cookies: to enable core functions such as page navigation, secure login, and access to protected areas of the site
  • Performance and analytics cookies: to collect aggregated information on how users interact with pages, which helps improve layout, loading speed, and overall functionality
  • Functional cookies: to remember user preferences such as language, region, or display settings and to provide a more tailored experience
  • Behavioural and statistics cookies: to study general usage patterns and user journeys, measure performance of content, and support responsible gaming analysis

Some similar technologies, such as pixels, tags, or local storage, may also be used for comparable purposes.

Purposes of cookie usage

Cookies and related tools support:

  • Security and fraud prevention, such as detecting repeated failed login attempts or suspect activity
  • Session management, such as keeping a user logged in during navigation
  • Personalisation of content and features, in line with user preferences and account settings
  • Collection of statistical and analytical information to understand how services are used and to refine products and interfaces

Storage period

  • Session cookies remain on the device only until the browser is closed.
  • Persistent cookies used for analytics, preferences, and optimisation are generally stored for up to 1 year, unless a shorter or longer retention is required for security, legal, or technical reasons.

Control of cookies

  • Users can manage cookie preferences through browser settings, including blocking or deleting cookies.
  • Certain cookies are necessary for the site to function correctly; blocking them may affect the ability to log in, place bets, or use some features.

Continued use of the website and services after being informed about cookies is treated as consent to the use of cookies in line with this section and applicable law.

Acceptance of Privacy Policy

Use of the online betting and gaming services is conditional upon acceptance of this Privacy Policy. Users are expected to read this document carefully so that they understand how their personal information is collected, used, and protected.

Requirement for acceptance

  • By registering an account, logging in, or using any part of the services where this Privacy Policy is referenced, the user confirms full acceptance of its terms.
  • If a user does not agree with any part of this Privacy Policy, that user should not create an account or continue to use the services.

Priority of current version

  • This Privacy Policy may be updated from time to time to reflect changes in law, regulatory guidance, technology, or practices.
  • The version published on the official site at the time of use is the version that applies and takes precedence over all previous versions.
  • Where required by law, significant changes will be notified through appropriate channels, and continued use after such notice will indicate acceptance of the revised policy.

Users are encouraged to review this document periodically to stay informed about how their data is handled.

Third-Party Privacy Practices

In some situations, personal information needs to be shared with third parties to provide services, comply with legal obligations, or manage disputes. Sharing is carried out in line with this Privacy Policy and applicable laws in India.

Categories of third parties

Personal data may be provided to:

  • Payment service providers, banks, card schemes, and e-wallet operators that process deposits, withdrawals, and refunds
  • Identity verification agencies, KYC providers, and fraud prevention services
  • Technology and hosting providers that support infrastructure, storage, and platform functionality
  • Analytics and security partners who assist in monitoring system performance and preventing abuse
  • Professional advisers such as legal, compliance, and audit firms
  • Regulatory authorities, courts, law enforcement agencies, or other public bodies where required by law

Purpose and conditions for sharing

Data may be transferred to third parties for reasons such as:

  • Fulfilling contractual obligations and providing requested services
  • Resolving billing issues, chargebacks, or disputes related to account activity
  • Detecting, preventing, or investigating fraud, money laundering, or other unlawful conduct
  • Complying with orders, directions, or requests issued by competent authorities

Where feasible, the site lists key categories or names of external providers involved in collecting or processing personal data. If such a list is not available at a given time, users may request information on the purpose and approximate volume of data disclosed to particular categories of recipients, subject to security and confidentiality limits.

Responsibility of third parties

  • Third parties receiving data are expected to handle personal information in accordance with contractual privacy and security obligations.
  • They are permitted to use the data only for specified, lawful purposes aligned with the relationship between the user and the operator.

By providing personal information and using the services, users consent to the transfer and processing of their data by such third parties in the manner described, to the extent permitted by applicable law.

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